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THINKTECH HAWAII:
SEAMLESS ECOMMERCE ON YOUR WEBSITE
THE PLAZA CLUB ON MARCH 20, 2008
8:00am - 12:00pm
Cosponsored by ThinkTech Hawaii, Pacific New Media, StarrTech Interactive, and CyberCom
TWO INTERACTIVE DISCUSSIONS WITH BLUE RIBBON PANELISTS
Moderated by Peter Kay, CyberCom (star of the “One-Minute Computer”), the program features a lineup of six eCommerce experts to share their experiences with you and answer your questions: Wenona Charles, StarrTech; Tom Yamachika, Accuity, LLP; Lori Lum, StarrTech; Judy Goo, DJ Specialties; Neal Kido, AkamaiSEO.com; and Gerard Coudrier, Tikimaster.
Interested in setting up a web store? Don’t know where to begin? All aspects of web store creation are covered including software selection, effective store design, acceptance of credit card payments and store promotion.
Isn’t it time for you to put eCommerce on your website? Why not make money with your site? Doing business online isn’t an option anymore, it’s become an expectation for nearly every organization, both profit or non-profit.
At the same time, new technologies are making it easier for you to do this. Anything you can sell in brick and mortar you can sell on the web, and any fundraising you need to do for your organization you can also do on the web, with lower overhead and easier accounting.
If you’re not using eCommerce on your site, or if you don’t have an online store that works for you, you need to attend this program. Our panelists are experts and will answer all of your questions and get you to a level of understanding that will pay you dividends for years.
It’s a half-day of training, interactive discussion and Q&A that covers all you need to know to create or upgrade leveraged eCommerce on your website. This program will show you essential elements and strategies necessary to create and sustain a successful store on the web.
BUILDING YOUR ECOMMERCE SITE
8:00am
Determining eCommerce requirements: selecting software, programmers, merchant accounts. Opener - Winona Charles, StarrTech.
Integrating eCommerce functions with company accounting and systems. Opener - Tom Yamachika, Acuity, LLP.
Designing the graphical user interface - psychology, sociology and best practices. Opener - Laurie Lum, StarrTech.
PROMOTING YOUR ECOMMERCE SITE
10:30am
Fulfillment systems and challenges: in-house fulfillment vs. outsourcing. Opener - Judy Goo, DJ Specialties.
Search Engine Marketing - increasing sales with search engines, increasing traffic through SEO, how to get your product out there, using blogs and forums, Pay Per Click Advertising. Opener - Neal Kido, AkamaiSEO.com.
Development and sustainability from the perspective of the user-customer. Opener - Jerome Coudrier, Tikimaster.
REGISTRATION
Seamless eCommerce on Your Website
Thursday, March 20, 2008
8:00 a.m. - 12:00 noon
Moderated by Peter Kay
The Plaza Club, 900 Fort Street, 20th Floor
Fee: $50, including continental breakfast
Register for L09496
To register, call 956-8400.
For more information contact Susan Horowitz, Pacific New Media at 956-3422 or pnm [at] hawaii [dot] edu; Jay Fidell , ThinkTech Hawaii at 566-2105 or fidell [at] lava [dot] net; Mary Fastenau, StarrTech at 544-3076 mfastenau [at] starrtechmail [dot] com); or Peter Kay (CyberCom 386-3740 peter.eq1z5 [at] cybercominc [dot] com).
Seats are limited. Public parking is available at Pioneer Plaza.
Thanks. We look forward to seeing you there on March 20th.
Susan Horowitz | Jay Fidell |Mary Fastenau |Peter Kay